We've been admirers of Frithjof Ohm's work for years, so we're thrilled to officially represent him in North America.
What drew us to Frithjof is his uncommon path into automotive photography. Most automotive photographers come up through traditional commercial studios. Frithjof came up through the '90s Hip Hop scene in Hamburg—shooting street art, concerts, and album covers.
That raw creative energy caught the eye of some of Europe's top photographers, who brought him on as an assistant and fine art printer. After years traveling the world and learning from the best, he launched his own studio in 2005.
Since 2012, Frithjof has worked in partnership with European producer Matthias Pretzsch, and together they've built an impressive roster of automotive clients including Audi, BMW, Continental, Mazda, Mercedes-Benz, Porsche, Toyota, and Volkswagen.
What sets Frithjof apart is how he brings street art sensibility—bold perspective, genuine moments—into premium automotive work. The result is imagery that's technically flawless and authentically alive.
We're looking forward to introducing his work to our clients and collaborators across the US market.